Does Google use meta description?

Does Google use meta description?

The meta description is an HTML attribute that provides a brief summary of a web page. Search engines such as Google often display the meta description in search results, which can influence click-through rates.

What are meta tags in Google?

The meta tag contains information about the document. Google understands a standard set of meta tags. You can use custom meta tags to provide Google with additional information about your pages. Google can use this information to create rich snippets or enable sorting of search results.

Which meta tags are still acceptable in Google?

Google can read both HTML and XHTML-style meta tags, regardless of the code used on the page. With the exception of google-site-verification , letter case is generally not important in meta tags.

What are meta tags used for?

Meta tags are pieces of information you use to tell the search engines and those viewing your site more about your page and the information it contains. Meta tags include: Title tags: the title of your page, which should be unique for every page you publish. Meta description: a description of the content on the page.

Are meta keywords bad for SEO?

You just shoved in every keyword you could ever imagine wanting to rank for, and then you sat back while the SEO magic happened. Well, in case you haven’t heard, meta keywords are long dead. In fact, using them can actually hurt you.

Why does Google use my title tag and meta description?

Then you can specify a title tag and meta description for each page, and Google will be more likely to use what you want in the search results. Of course, when it comes down to it, Google is displaying its own search results. That means you’ll never have full control over how your site appears in those search results.

Are there any tags that are specific to Google?

The <meta name=”robots”> tag applies to all search engines, while the <meta name=”googlebot”> tag is specific to Google. In the case of conflicting robots (or googlebot) meta tags, the more restrictive tag applies.

How are meta tags used in search engines?

A: About a decade ago, search engines judged pages only on the content of web pages, not any so-called “off-page” factors such as the links pointing to a web page. In those days, keyword meta tags quickly became an area where someone could stuff often-irrelevant keywords without typical visitors ever seeing those keywords.

How can I get Google to ignore meta tags?

Just remember that Google will ignore meta tags that it doesn’t know. Independently of page-level meta-tags, you can designate parts of an HTML page not to be used in snippets. This can be done with the data-nosnippet HTML attribute on span, div, or section HTML elements. For example:

Do you use meta tags in Google search?

A: No, Google does support several other meta tags. This meta tags page documents more info on several meta tags that we do use. For example, we do sometimes use the “description” meta tag as the text for our search results snippets, as this screenshot shows:

The tag applies to all search engines, while the tag is specific to Google. In the case of conflicting robots (or googlebot) meta tags, the more restrictive tag applies.

Why do you need a meta description tag?

Google explains it best once again: A meta description tag should generally inform and interest users with a short, relevant summary of what a particular page is about. They are like a pitch that convinces the user that the page is exactly what they’re looking for. Meta descriptions, however, are not a direct ranking factor.

Why does Google not show my meta description?

Google doesn’t always show the meta description you set. Sometimes they show a different snippet. Google explains it best once again: A meta description tag should generally inform and interest users with a short, relevant summary of what a particular page is about.